Over the past few years I have taken on many commissions for Lifestyle Product Photography.
Lifestyle Product Photography shows a product being used in it's real world applications and locations. Unlike the typical Product Photography that is done in a studio, these images help customers see how the product can fit into their lives, and also catch the eyes of consumers. Having images showing the products being used by people also helps reassure the customer that the product works reliably, and that it's popular.
SunGod make sunglasses that are ultra durable, due to the stiff yet flexible plastics used in the frames. Therefore, the brand image is aimed towards handling exploring, yet also looking stylish at the beach.
They also make customizable ski goggles! I spent six months photographing these goggles out in the mountains of Tahoe.
Rokono make portable speakers with awesome sound quality. Again I was given free reign as to what to produce with imagery. The main selling point of one of the speakers I was given was it's waterproofing and durability, so to show this off I set the speaker in some rugged landscapes and showed it being splashed with water.
Osprey are a well established Skate and Surf company. I was not given a brief as to what to create, so I decided I would produce some pioneering and experimental images to showcase their boards in the most enticing way possible. Some of these innovative photographs include skating through sparks of steel wool and light painting.
BluePrint are a growing Eyewear company based out of Amsterdam. This winter, they launched a kickstarter campaign to start selling ski goggles. The key selling point of these goggles is the incredible ease with which you can change lens to suit the light, or your outfit - an easy click in and out with the magnets built into the lens.
Therefore I made sure to get some images showing the lenses being switched, as well as pictures displaying different lenses in different conditions.
I worked with Blueprint again, producing product photos around Berlin.
SoulPoles make eco-friendly, hand built ski poles from bamboo. I got a variety of images to show the unique texture of the bamboo, pictures inside the workshop to capture the hand-made aspect, as well as a couple of pictures of the poles in action to show their performance.
Clear Eyes Clothing
Clear Eyes Collective are a clothing brand from Canada. Their look is matted, muted colour images. They sponsored a skater, so I worked alongside him to produce some fresh, urban photos.